RAKBANK Opens Two Wealth Management Centres in Abu Dhabi and Sharjah

  Certified Relationship Managers and personalized customer service

 to facilitate investment process

RAKBANK announced that it has opened two wealth management centres in Abu Dhabi and Sharjah, offering a range of investment and deposit products to help customers manage and grow their wealth. The centres focus on delivering dedicated and personalised service, with more information on financial products being offered to customers at a time when a more cautious approach is being adopted towards investments.

“With greater care being exercised in investment decisions, private and corporate investors are looking for banks that dedicate adequate time to develop a good understanding of their needs and encourage more engagement by the customer,” says Graham Honeybill, General Manager of RAKBANK.

“Investors more than ever are showing greater interest in the investment process and need more information and complete transparency,” he adds. “Opening specialised wealth management centres, rather than integrating them within branches, creates that opportunity for better interaction and guidance.”

Honeybill also says that “due to the current economic conditions, investors are showing greater risk aversion and veering towards safer products such as bank deposits and capital guaranteed products.” The bank offers a broad spectrum of products across different asset classes to choose from and to suit individual risk appetite.

The opening of the new centres coincides with a keen initiative by the bank to intensify training and certification of its wealth management team, in order to provide further reassurance and better service to customers. A substantial number of the bank’s team of over a hundred Relationship Managers have international certifications in the area of financial advice, and by the second half of the year, the entire team will be internationally certified in Wealth Management/ Financial Advice by the Securities & Investment Institute in the UK.   

RAKBANK’s wealth management business grew in 2008 by 30% over the previous year in terms of customer base. Its wealth management offering consists of an exclusive banking experience through dedicated banking areas in branches and wealth management centres, certified Relationship Managers to address banking and investment needs of clients, pre-approved Titanium credit cards, and other privileges, all backed by award-winning customer service.

The new wealth management centres are located in Al Bateen, Abu Dhabi and Buheirah Corniche, Sharjah.  

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About RAKBANK

RAKBANK, the National Bank of Ras Al-Khaimah, is a leading retail bank in the UAE, serving 330,000 customers. Founded in 1976, the bank is one of the UAE’s oldest local financial institutions and today one of its fastest growing and most dynamic banks, with assets worth Dh13.92billion.

The bank offers a wide range of personal banking services through its 25 branches and telephone and online banking channels. It is a leading provider of credit cards and was first to introduce the concept of ‘Free for Life’ cards, a facility now adopted by many industry players. It is also a significant player in the mortgage finance and small to medium enterprise business sectors.

Customer service excellence is a cornerstone of the bank’s success, with the bank having been voted in 2008 for four years running as #1 Bank in Customer Service in the UAE Annual Bank Benchmarking Study. 

For more information, visit www.rakbank.ae